Bell Potter Capital is a margin lending and at-call investment business that was established in 2006.

The only non-bank margin lender in the market, the Bell Potter Capital team conservatively manages an approximately $550 million loan book and $300 million at-call investment book through its operation of the Bell Financial Trust. Bell Potter Capital has a 30% average LVR across the loan book and there have been no bad debts in the company’s history.

Bell Potter Capital recently acquired two structured loan products (Equity Lever and Geared Equity Investment), growing the loan book, increasing direct sales access to financial advisers and providing new products for stockbroking clients.

Bell Potter Capital generates revenue from net interest income and recurring fee income. Annual revenue has grown to $12.9 million.